craftnxt.com (“Website”) is an e-commerce platform operated by Genesics Enterprises LLP ( We and us the terms used to denote ‘Genesics Enterprise LLP.’ respects the privacy of its users and has developed this privacy policy (“Privacy Policy”) to demonstrate its commitment to protect your privacy. This Privacy Policy describes our policies and procedures on the collection, use, disclosure, and sharing of your information when you use our website, mobile application or any other medium (our “Services”), you are accepting the practices described in this Privacy Policy. This policy does not apply to the practices of third parties that we do not own or control, or to individuals that we do not employ or manage. The terms not defined in this Privacy Policy shall bear the same meaning as in the Terms of Service.

This Privacy Policy are applicable to anyone who wishes to list their products on Platform to sell to their customers (“Sellers”) and anyone visiting our portal or using our Services (together called as “Users” or “You”).

By visiting the Platform, you are accepting the privacy practices outlined in this policy.

1. THE INFORMATION WE COLLECT AND HOW WE USE IT

We collect several types of information from and about users of our Services, including information by which you may be personally identified and/or about your Internet connection, the equipment you use to access our Services and your usage data, duration of usage, connected applications and other such details.

We collect these information directly from you when you provide it to us; and/or automatically as you navigate through our Services (information collected automatically may include usage details, IP address, device ID and type, your browser type and language, the operating system used by your device, access times, your electronic devices, including but not limited to cellular phones and laptops, geographic location while our application is actively running, and information collected through cookies, web beacons and other tracking technologies). We use the information collected to remember information, to help you efficiently access your account, and to provide customised results as per your preferences.

A. Basic Information:

You provide us with your basic information about yourself, including but not limited to name, age, email address, sex, personal biography, username, and password. You may provide us with your mobile phone number if you choose to receive our services on any of our portals. We may use your email address to send you Service-related notices (including any notices required by law, in lieu of communication by postal mail). You can control receipt of certain Service-related messages on your Settings page. We may also use your contact information to send you marketing email messages. If you do not want to receive such messages, you may opt-out by following the instructions in the message. If you correspond with us by email, we may retain the content of your email messages, your email address, and our responses.

B. Social Media Information:

We also collect information from your user ID associated with any social media account (such as your Facebook and Google account, etc.) that users use to sign into the Services or connect with or use with the Services. When you sign in to your account with your social media account information, or otherwise connect to your social media account with the Services, you consent to our collection, storage, and use, in accordance with this Privacy Policy, of the information that you make available to us through the social media interface. This includes, without limitation, any information that you have made public through your social media account, information that the social media service shares with us or information that is disclosed during the sign-in process.

C. Other Public Information:

You also provide us information in User Content you post to the Service. Your articles, posts and other contributions on the Service and metadata about them (such as the language, country, and time zone associated with your account; and the lists created, people you follow, the content you liked or any comments made) are publicly viewable on the Service, along with your name (unless the Service permits you to post anonymously). This information may be searched by search engines and be republished elsewhere on the web in accordance with our Terms of Service. All or any of the content that you have posted commented on any of our content or you have viewed and have liked will become public information till you have not deleted it.

We are not responsible for any of your public information available on any mediums. We provide privacy settings for customising the availability of your public information and suggest that you carefully examine the content shared while availing our Services.

D. Financial Information:

You provide your financial information (credit card, debit card, bank account details, billing address etc.) from time to time. We do not use your financial information for any other purpose than to complete a transaction with you. We shall try to keep all such information confidential and ensure that such information is transferred over through industry acceptable and approved payment gateways, which are digitally encrypted, and provide the highest possible degree of care available under the technology presently in use. We shall not be responsible for any discrepancy, inconsistency or error on part of the payment gateways.

E. Location Information:

We may receive and/or determine information about your location. We may use and store information about your location to provide features of our Services, such as to the Website with your location, and to improve and customize the Services.Our primary goal in collecting information is to improve our Services, features, and content, to administer your use of our Services, and to deliver content based on your preferences.

We may use the information we collect from and about you for a variety of purposes, including and not limited to:

• Execute functions or services as otherwise described to you at the time of collection
• Help you efficiently access your information after you sign in
• Remember information so you will not have to re-enter it during your visit or the next time you visit the Service
• Create and review reports and data about, and to conduct research on, our user base and Service usage patterns
• Allow you to participate in interactive features offered through our Services.
• In any other way, we may describe when you provide the information.
• Make available of personalised content and information to you and others, which could include online ads or other forms of marketing
• Improving our marketing and promotional efforts enforce or exercise any rights in our Terms of Service
• For any other purpose with your consent

2. WITH WHOM WE SHARE YOUR INFORMATION

When you register as a user with us, your profile will be viewable by other users of the Service. Other users will be able to view the information you have provided to us directly or through the social media account used to log in. If the account is made private, Users followed by you or Users following you shall be able to view information shared by you.The information provided by you can be also shared with a buyer or other successor in the event of a merger, divestiture, restructuring, reorganisation, dissolution or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation or similar proceeding, in which personal information held by us about the users of our Services are among the assets transferred.

We may disclose your information if we are required to do so by law, or if we believe in good faith that it is reasonably necessary to (i) respond to claims asserted against us or to comply with legal process, (ii) enforce or administer our agreements with users, such as the Terms of Service, (iii) for fraud prevention, risk assessment, investigation, customer support, product development and debugging purposes, or (iv) protect our rights, property or safety, users, or members of the public. This may involve the sharing of your information with law enforcement, government agencies, courts, and/or other organisations on account of a legal request such as summons/ subpoena, court order or government demand to conform with the law.

We may share your information when we believe in good faith that such sharing is reasonably necessary in order to investigate, prevent, or take action regarding possible illegal activities or to comply with legal process. We may also share user information to investigate and address threats or potential threats to the physical safety of any person, to investigate and address violations of this Privacy Policy or the Terms of Service.If we believe that disclosure is necessary or appropriate to protect our rights, property, or safety, our customers or others, we may share information with other companies and organisations for the purposes of fraud protection and credit risk reduction.We endeavour to provide users with choices regarding the personal information users provide to us. Users can set their browser or mobile device to refuse all or some browser cookies or to alert when cookies are being sent. If you disable or refuse cookies, please note that some parts of our Services may then be inaccessible or not function properly.

3. INTERNET COOKIES

Cookies are alphanumeric identifiers that are transferred to user’s computer’s hard drive through their web browser to enable our systems to recognise your browser and tell us how and when pages in our website are visited and by how many people. Among other things, cookies avoid you having to log in every time you come back to our website. They also allow us to tailor a website or advertisement to better match your interests and preferences.

The privacy or security settings of your browser will enable you and direct you on how to prevent your browser from accepting new cookies, how to command the browser to tell you when you receive a new cookie, or how to fully disable cookies. It is recommended that you leave the cookies activated because cookies allow you to use some of the Platform and Website’s coolest features. Some of our business partners, like our advertisers, may use cookies on our website. We have no access to, or control over, these cookies.

4. REVIEWING, CHANGING OR DELETING INFORMATION

We take reasonable steps to accurately record the personal information that Users provide to us and any subsequent updates.

You may request that we may delete personal information about you that is inaccurate, incomplete, or irrelevant for legitimate purposes, or are being processed in a way that infringes any applicable legal requirement. You can also permanently delete your account with us and discontinue using our Services. However, it is possible that search engines and other third parties may still retain copies of your public information, like your user profile information and public information, even after you have deleted the information or deactivated your account.

User’s right to review, update, edit, correct, and delete any information is subject to our records retention policies and applicable law, including any statutory retention requirements. This information shall be the intellectual property of The BetterIndia

5. MINOR’S PRIVACY

Although our Services are a general audience Service, we restrict the use of our Service to individuals aged 18 years (eighteen) and above. We do not knowingly collect or ask for personal information from anyone under the age of 18 or knowingly allow such persons to register with the Service or market to or solicit information from anyone under the age of 18 (eighteen). Any use of Services is deemed to be by individuals’ aged 18 years (eighteen) and above. If we become aware that a person submitting personal information is under 18 years (eighteen) and is doing so without parental guidance and/or control, we will delete the account and any related information as soon as possible. In the event that you become aware of any individual under the age of 18 years (eighteen) using our Services without parental guidance and/or control, please contact us. Protecting the privacy of young children is especially important.

6. COMPLIANCE WITH DATA PROTECTION REGULATIONS

The information we obtain from or about you may be processed and stored in India and our other various servers located across the globe, which may provide for different data protection rules than the country in which you reside. We comply with generally accepted industry standard regulations regarding the collection, use, and retention of data. Each location may provide for different data protection rules than the country in which you reside. By using the Services, you consent to the collection, transfer, use, storage and disclosure of your information as described in this Privacy Policy, including to the transfer of your information outside of your country of residence.

7. HOW WE PROTECT YOUR INFORMATION

We have implemented appropriate physical, technical, electronic, and managerial procedures to preserve the integrity and security of your information, based on the sensitivity of the information. These safeguards take into account the sensitivity of the information that we collect, process and store and the current state of. While we strive to use commercially acceptable means to protect your personal information we cannot, however, ensure or warrant the security of any information you transmit to us or guarantee that your information on the Service may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, electronic or managerial safeguards

We neither accept nor assume any liability or responsibility for disclosure of your information due to errors in transmission, unauthorised third-party access, or other causes beyond our control. You play an important role in keeping your personal information secure. You should not share your username, password, or other security information for your account with anyone.

8. THIRD PARTY WEBSITES AND SERVICES

We are not accountable for the practices employed by any websites or services linked to or from our Service, including the information or content contained within them. When you use a link to go from our Service to another website or service, our Privacy Policy does not apply to those third-party websites or services. Your browsing and interaction on any third-party website or service, including those that have a link on our website, are subject to that third party’s own rules and policies. In addition, you agree that we are not responsible and do not have control over any third parties that you authorise to access your User Content. If you are using a third-party website or service and you allow them to access your User Content it shall be at your own risk.

9. CHANGES TO THIS PRIVACY POLICY

We reserve the right to amend this Privacy Policy from time to time to reflect changes in the law, our data collection, and use practices, the features of our services, or advances in technology. Please check this page periodically for changes. Use of information we collect is subject to the Privacy Policy in effect at the time such information is used. If we make any material changes to this Privacy Policy, we will post the changes here. Please review the changes carefully. Your continued use of the Services following the posting of changes to this Privacy Policy will constitute your consent and acceptance of those changes.